Hisense Vs. Samsung: Which TV Brand Should You Choose?

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Today, television provides infinite amusement and knowledge. Choosing a TV that matches your needs and budget might be overwhelming with many brands and models. 

Hisense, a major TV company, offers a wide selection of TVs for diverse needs, and Hisense also offers a variety of basic and high-end smart TVs, while Samsung on the other hand provides quality and performance combined with luxury.

With so many TV possibilities, knowing what features and specs to look for is crucial. This comparison guide will help you decide between Hisense v Samsung. This guide covers everything about TVs, from panel technology and sounds quality to operating systems.

Hisense vs. Samsung: A Quick Overview

When choosing a television brand, two of the most popular names in discussions are Hisense and Samsung. Samsung is a well-established brand with over 80 years of experience producing high-quality products, especially LCD TVs. On the other hand, Hisense is another brand that has gained popularity in recent years by offering affordable TVs with impressive features.

Both brands use sophisticated technology to produce vivid colors, crisp details, and deep blacks in terms of image quality. Samsung also offers better anti-glare technology, making their TVs ideal for bright rooms or sunny spaces.

While many Hisense TVs come in affordable pricing and a wide range of sizes, Samsung’s TVs have better overall quality and performance with more advanced features and better sound quality. Overall, both brands offer televisions, but Samsung’s technologically advanced TVs make it a clear winner when it comes to overall quality and performance.

Hisense v Samsung: A Detailed Comparison?

When comparing Hisense and Samsung televisions, it’s important to consider various features such as picture quality, contrast ratio, color accuracy, reflection control, sound quality, and panel technology.

Ultimately, the choice between a Hisense TV and a Samsung TV depends on individual preferences and budget. Hisense offers affordable pricing with decent features and overall quality, while Samsung provides superior performance and quality at a higher price point.

Display Technology

When it comes to displaying technology, both Samsung and Hisense TVs offer impressive displays with advanced technologies that produce vibrant colors, deep blacks, and sharp details. Samsung rarely uses OLED technology and Hisense does not offer it at all. Instead, Samsung’s finest available display technology is Neo QLED. Aside from this, QLED is generally considered to be somewhat equivalent to OLED – and typically less expensive – technology.

Both brands offer 4K and 8K resolution options, with some models offering HDR support. Hisense and Samsung TVs also come in a range of sizes, from small to large screens, making it easy to find the perfect fit for any room. Overall, while both brands offer excellent picture quality, Samsung’s use of QLED technology gives it a slight edge over Hisense in terms of color accuracy and image detail.

Contrast Ratio  

When comparing Hisense and Samsung televisions, the contrast ratio is a crucial factor to consider. It refers to the contrast between a television’s clearest whites and darkest blacks, which significantly impacts the overall image quality. 

Samsung’s contrast ratio can be improved by local dimming which is usually outstanding. Consequently, Hisense smart TVs also perform exceptionally well in this category. Models such as the H8G and H9G outperform some of Samsung’s more expensive televisions. In this category, Hisense and Samsung televisions have contrast ratios that are comparably similar.

However, it is important to note that contrast ratio is not the only factor determining image quality. Other factors, such as color accuracy, brightness, and resolution, are essential to a gratifying viewing experience.


Color accuracy is another crucial factor when comparing Hisense and Samsung TVs. Both brands use latest technologies to produce vivid, true-to-life colors, but Samsung’s QLED technology in the most expensive price range of TVs provides a better color gamut. On the other hand, Hisense’s medium-range models utilizing the DCI P3 color space perform equally to similarly priced Samsung models.

This means that Samsung’s TVs can produce a wider range of colors, resulting in more nuanced and detailed images.

In the end, the difference in color performance between Hisense and Samsung TVs may not be noticeable to the average viewer, but it’s something to consider if you’re a stickler for color accuracy.

Reflections / Anti-glare 

Reflections and anti-glare technology are essential considerations when buying a new TV, especially if you plan to place it in a bright room or near a window. Samsung’s anti-glare technology is superior to Hisense, as it uses a special layer that reduces reflections and minimizes glare, resulting in better visibility even in brightly lit environments. 

On the other hand, Hisense TVs may struggle in bright rooms due to their semi-glossy screen surface, which reflects light and can be distracting.

However, it’s worth noting that some Hisense TVs like the H9G and H9F do feature a full glossy finish, albeit less advanced than Samsung’s. So, if you plan to place your TV in a dark room, the difference in anti-glare technology may not be a significant factor to consider.

Sound Quality 

Considering sound quality is essential when comparing Hisense and Samsung televisions, particularly if you desire a more immersive viewing experience. Both manufacturers use the latest audio technologies to produce high-quality sound, but Samsung has a competitive advantage in this category due to innovative sound appliances and technologies such as Q Symphony and Dolby Atmos, which give a fully cinematic audio experience.

However, this does not imply that a Hisense TV has subpar audio quality. Hisense’s two most important technologies are DBX Total Sonics and DBX Complete Surround, which provide excellent audio with adequate bass and clarity, making them a solid choice for those who do not require premium audio quality. 

The difference in sound quality between Hisense and Samsung televisions may be different for the average viewer, but audiophiles should take note.

Panel Technology 

Panel technology refers to the type of display panel used in a TV. Samsung and Hisense TVs use different panel technologies, with Samsung predominantly using its proprietary QLED technology, while Hisense uses LED and ULED panels.

Samsung’s QLED technology uses quantum dots to produce brighter and more vibrant colors, resulting in more accurate and vivid images. In contrast, Hisense’s LED and ULED panels can produce good picture quality, but they may need to match the color accuracy and vibrancy of Samsung’s QLED technology.

However, it’s worth noting that some Hisense LED TVs, especially those that use ULED technology, can produce excellent picture quality with deep blacks and vibrant colors. Ultimately, the choice between a Hisense TV and a Samsung TV in terms of panel technology comes down to personal preference and budget.

Operating System

The operating system is a crucial component of any contemporary smart TV, enabling users to navigate the interface, access apps, and streaming services, and adjust the TV’s settings. Hisense and Samsung utilize their respective proprietary operating systems. Samsung uses Tizen while Hisense uses an Android TV operating system or, in short, an Android OS that covers Google TV and Roku.

Both operating systems provide access to prominent streaming services such as Netflix, Amazon Prime Video, and Hulu and support for voice assistants such as Amazon Alexa and Google Assistant.


Inputs are important when choosing a TV, as they determine what devices you can connect to your TV and how you can connect them. Both Hisense and Samsung TVs come with a range of inputs, including HDMI, USB, Ethernet, and coaxial inputs.

One manufacturer may offer multiple input options than the other, but this varies from model to model. Some TV units may have more HDMI ports and additional inputs such as optical audio and VGA. This can be an advantage for users who have multiple devices to connect, such as gaming consoles, Blu-ray players, and soundbars.

It’s important to check the inputs on the specific model you are considering to ensure it meets your needs and can accommodate all devices you want to connect.

Virtual Assistants

Virtual assistants are gaining popularity in smart TVs, allowing users to control their televisions with voice assistants. Both Samsung and Hisense include voice assistant capabilities in their smart Televisions, with Samsung utilizing its own Bixby assistant and Hisense being an Android TV that utilizes Amazon’s Alexa.

Bixby is designed exclusively for Samsung products and offers a variety of functions, such as TV control, search, and recommendations. Additionally, it is compatible with Samsung’s SmartThings platform for regulating other smart home devices.

Hisense’s Alexa integration allows users to control their TV with voice commands, control other smart home devices and access Alexa skills. However, it’s important to note that not all Hisense TVs come with Alexa built-in, so it’s important to check the specific model before purchasing.

Both virtual assistants offer similar functionality, but the choice may come down to personal preference or whether you already use other Alexa-enabled devices in your home.

Wireless Features

Both Hisense and Samsung TVs have various wireless connectivity features. They both offer built-in Wi-Fi and Ethernet ports for internet connectivity. Wi-Fi lets users connect their TV to their home network and stream content from services like Netflix and Amazon Prime Video. Additionally, both brands offer Bluetooth connectivity for pairing with other devices, such as soundbars or wireless headphones.

One advantage of Samsung TVs is their support for the Apple AirPlay 2 protocol, allowing users to stream content from their Apple devices to the TV. Samsung TVs also offer support for the SmartThings app, which allows for easy integration with other Samsung smart home devices.

On the other hand, Hisense TVs have built-in support for Alexa and Google Assistant, allowing users to control their TV using voice commands. They also offer a dedicated app for controlling the TV from a smartphone or tablet, which can come in handy when using the TV for presentations or as a second screen for a computer.

Notable Characteristics

Notable characteristics are features that make each TV brand unique. For example, Samsung is known for its sleek and modern design. On the other hand, Hisense is known for offering more affordable TVs with comparable features to Samsung models. 

Both Samsung and Hisense offer a wider range of TV sizes in different price ranges. A notable characteristic of high-end smart TVs of Samsung is their QLED technology, which provides better color accuracy and brightness.

On the other hand, Hisense utilizes ULED technology, a proprietary LED-backlit display technology that they claim provides better contrast and colors than traditional LED displays. Additionally, Hisense is known for its energy efficiency and low power consumption. These notable characteristics can help consumers decide which TV brand aligns more with their preferences and needs.


Price is an essential consideration when deciding between Hisense and Samsung televisions. Both brands offer a range of smart TV options at varying price points. However, Hisense TVs are generally more affordable than Samsung models. 

At roughly $510, the Hisense A6G 4K Android TV might be the least expensive 70″ TV available at the moment. Neither company offers a widely available OLED set at this price, although the Samsung Q60A QLED is available for less than $500. Nevertheless, Hisense sells a limited number of Quantum ULED sets, which are essentially upgraded ordinary LED panels.

Samsung has a stronger presence in the mid-range category, with their Neo QLED technology, with options starting at less than $1,500. Both companies also sell mid-priced 85-inch Televisions with regular LED panels and 4K resolution.

Hisense, as a historically affordable brand, doesn’t have much in the $3000+ bracket. However, Samsung on the other hand does have the Samsung The Terrace Outdoor TV, which is meant for outdoor use.

What is the best television brand?

Selecting the finest television brand is a personal choice influenced by various criteria such as money, tastes, and the intended use of the TV. Samsung and Hisense are among the best TV brands.

Each of these brands offers a variety of TVs with varying features and specifications to meet a variety of demands and budgets. For example, Samsung is known for its high-end QLED and smart premium Televisions, but Hisense is known for offering low-cost choices with good picture quality.

In the end, it is advised to weigh several variables such as budget, features, and specifications to choose which TV brand best meets the needs of the individual.

How Long Will a Hisense Smart TV Last?

Several factors, including usage, maintenance, and manufacturing quality, determine a smart TV’s longevity. Hisense TVs can last up to 100,000 hours. This indicates that if you watch TV for eight hours a day, the TV will last approximately 34 years.

Regular care, such as cleaning and avoiding high temperatures, will help extend the life of your television, as with other electrical items. Purchasing a warranty or extended service plan might also provide additional protection and peace of mind.


Is Hisense a reputable TV manufacturing company?

Hisense is currently one of the most well-known brands of electrical products manufactured all over the world. The company manufactures a variety of electronic goods, but it is most well-known for creating televisions. In spite of its widespread popularity, relatively few people are familiar with the brand, which leads some to wonder about its roots. 

Samsung vs Hisense: Which Is Better?

Both Samsung and Hisense are prominent TV brands that offer a variety of models with varying features and prices. While Samsung is a well-established brand with a solid reputation for manufacturing high-quality electronics, Hisense has grown in popularity in recent years for offering TVs that are both affordable and packed with features.

Ultimately, the choice between Samsung and Hisense will depend on your specific requirements and budget. If you are seeking a high-end television with the most recent features and are willing to pay a premium price, Samsung may be the superior option. Hisense, on the other hand, maybe a better option if you are searching for an affordable TV with good picture quality and a variety of features.

What Are Some Other Well-Known TV Manufacturers?

Samsung, Hisense, LG, Sony, and Panasonic are all regarded as top-tier television manufacturers due to their commitment to producing products with advanced technology, excellent image quality, and dependability. These companies are also renowned for producing televisions with elegant designs and intuitive interfaces.


In conclusion, purchasing a new television can be overwhelming with the abundance of available options. However, by considering the factors mentioned above, you can make an informed decision on which TV to buy.

When it comes to Hisense vs Samsung. Samsung has long been providing its users with peak quality and performance with a user-friendly interface of Tirzen while Hisense has emerged as a reliable and reputable TV manufacturing company in recent years utilizing an Android TV interface that offers quality products that are relatively cheaper than their Samsung counterparts.

In the end, the TV you choose should meet your requirements, fit your budget, and offer a satisfying viewing experience. By taking the time to understand the various features and factors involved in buying a TV, you can make an informed decision and enjoy your new device for years to come.


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